SWISS Expands Partnership With Peninsula Hotel For Premium Cabin Catering

SWISS Expands Partnership With Peninsula Hotel For Premium Cabin Catering

Since 2009, SWISS has partnered with the Peninsula Hotel Group to offer First and Business Class passengers traveling between Zurich and Hong Kong a unique culinary experience. This joint effort will now be expanding to other Asian routes served by SWISS.

Beginning in March, First and Business class passengers traveling between Zurich and Bangkok will be able to enjoy the enhanced offering. In June, the service will extend to flights between Zurich and Shanghai, and finally, Beijing in September.

The menus are set to rotate every 3 months and will be inspired by local Swiss cuisine to give travelers either a taste of home if they are returning to Switzerland or a preview of things to come for those visiting Switzerland for the first time.

 

 

 

 

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#inspiredby #istanbul ?  Enter Lufthansa’s Contest To Win Trip & Star In Istanbul Video!

#inspiredby #istanbul ? Enter Lufthansa’s Contest To Win Trip & Star In Istanbul Video!

Lufthansa has started a new contest based on their #inspiredby advertising campaign.   The #inspiredby campaign is a series of interesting travel related stories told by a diverse group of individuals from around the world.  The premise around the campaign is to share what it is that motivates us to travel and see the world.   LH has publised several of these ‘vignettes’ that you may have seen on television and online marketing.    If you look on the right hand side of this page, you’ll see a video link to the #inspiredby YouTube channel.   There are a lot of great stories there, I recommend you take a look!

Back to the contest.

To enter for a chance to go to Istanbul and be featured in a future #inspired video, you’ll need to submit a short video (45sec – 1 minute) telling everyone what it is about Istanbul that has you wanting to visit.    Use your imagination and creativity to create a video that will stand out!

Videos can be submitted between now and March 24th.   A Lufthansa ‘jury’ will select their 3 favorite videos and post them to the Lufthansa Facebook page on the afternoon of March 25.   At that point, the 3 finalists will have their videos voted upon by visitors to the LH Facebook page between March 25 and March 31, 2014.  The results of the voting will be announced between March 31 and April 4, 2014 with the top vote getter winning the Grand Prize.

 

The Grand Prize Package includes:

Roundtrip Economy Class travel on Lufthansa from the winner’s nearest LH gateway city.

3 nights accommodation in Istanbul.

€500 in spending money.

The contest is being conducted solely through Lufthansa’s Facebook page.   To learn more about the contest, including additional terms and conditions, please visit their dedicated Facebook page for this contest.

 

Good Luck! 🙂       BTW, Istanbul is a FANTASTIC city to visit – incredible history, fantastic food and very friendly people!

 

 

 

 

LUFTHANSA To Spin Off Miles & More As Separate Entity Within Lufthansa Group

LUFTHANSA To Spin Off Miles & More As Separate Entity Within Lufthansa Group

Lufthansa today announced plans to spin off its Frequent Flyer program and have it operate as an individual entity within the Lufthansa Group.   Currently the program is part of Deutsche Lufthansa AG and has 25 million members.  The proposal comes from the Supervisory Board of Lufthansa Group.

After move, the program will be known within the Lufthansa Group  as Miles & More International GmbH.   As part of this internal restructuuring, Lufthansa’s WorldShop will also be merged into the new Miles & More company.

According to Lufthansa, the expectation is that additional program partners will be added to further increase the value proposition to current Miles & More members as a result of this move.

Shareholders will need to approve this restructuring proposal.   The vote will take place at the Annual General Meeting scheduled for April 29, 2014 at the Congress Center in Hamburg, Germany.

There has been no mention of any changes to the actual program itself as far as frequent flyer benefits are concerned and I don’t expect there to be significant changes to the program as a result of this restructure.

 

Visit Lufthansa.com to see their latest Fare Deals!

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