SWISS Giving Away Signed Copy Of 50th Anniversary Sports Illustrated Swimsuit Issue

SWISS Giving Away Signed Copy Of 50th Anniversary Sports Illustrated Swimsuit Issue

by | Mar 24, 2014 | Featured, Swiss | 0 comments

What?  You expected a preview photo of the Swimsuit Issue instead of a sexy SWISS Jumbolino?  Sorry……

Via their Facebook page, SWISS is giving away to one lucky winner an autographed copy of Sports Illustrated’s 50th Anniversary Swimsuit Issue.   Why SWISS you ask?  It’s  because the majority of this special issue was photographed in Switzerland.

The 3 models,Chrissy Teigen, Nina Agdal and Lily Aldridge each signed the cover making it an instant collectible!

There’s not much to entering….. just provide your particulars, answer a very easy ‘skill question’ so that it meets SWISS rules for contest entries and you’re all set.   By sharing the entry opportunity with your FB friends, you’ll earn additional entries as well!

The contest is open to USA residents only.

 

SWISS Celebrating ‘Alpaufzug’ Inspired Cuisine In May

SWISS Celebrating ‘Alpaufzug’ Inspired Cuisine In May

by | Mar 20, 2014 | Featured, Swiss | 0 comments

 

On a regular basis, SWISS likes to change up its on board dining experiences so that passengers can be exposed to a variety of Swiss inspired themes.  Changes to the menu tend to happen every few months and are usually reflected in premium cabins on both short and long haul flights and are done in hopes of sharing a bit of native Swiss hospitality with their passengers.

The next iteration of unique dining experiences will take place between May 7 and May 20 and will focus of the Swiss tradition of  ‘Alpaufzug’.   In it’s simplest terms, Alpaufzug or ‘Alpine Cattle Drive’, is a tradition that celebrates the procession of cattle and goats to higher elevations for spring and summer grazing.   During the spring, numerous festivals are held throughout Switzerland celebrating this rite.

 

a plane on the runway

The popular Alpaufzug is even depicted on a special livery on one of SWISS’ ‘Jumbolino’ aircraft.

 

To bring the celebration on board, passengers traveling in short-haul Business Class within Europe will have their own ‘festival’ thanks to an Alpaufzug inspired menu.

According to SWISS, onboard catering will include options such as Mostbröckli (cured beef), Appenzell cheese-carpaccio with cabbage salad and hazelnut vinaigrette and a Landsgemeinde steak (veal)  along with apple “rösti” and chard gratin.    Dessert will be a  “Biberfladenmousse”, a Mousse made with Gingerbread and almond paste. 

 

SWISS Expands Partnership With Peninsula Hotel For Premium Cabin Catering

SWISS Expands Partnership With Peninsula Hotel For Premium Cabin Catering

by | Mar 13, 2014 | Featured, Swiss | 0 comments

Since 2009, SWISS has partnered with the Peninsula Hotel Group to offer First and Business Class passengers traveling between Zurich and Hong Kong a unique culinary experience. This joint effort will now be expanding to other Asian routes served by SWISS.

Beginning in March, First and Business class passengers traveling between Zurich and Bangkok will be able to enjoy the enhanced offering. In June, the service will extend to flights between Zurich and Shanghai, and finally, Beijing in September.

The menus are set to rotate every 3 months and will be inspired by local Swiss cuisine to give travelers either a taste of home if they are returning to Switzerland or a preview of things to come for those visiting Switzerland for the first time.

 

 

 

 

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